About me

It’s not enough to think outside the box, you also need to design a better box.

 

I am a multidisciplinary designer with a proven track record in web, apparel, print and multimedia design, branding, and illustration. Enriched by my international background and commitment to lifelong learning, I am on the lookout for new challenges and interesting projects involving graphic design, UI/UX and the tech industry.

Dora Lerf

Graphic design // UI/UX // Illustration

Edinburgh, United Kingdom // [email protected]

Expertise

  • Strong command of the Adobe Creative Suite, especially Photoshop, Illustrator and Indesign
  • Front-end development using HTML, CSS and basic JavaScript and PHP
  • Experience with Content Management Systems such as WordPress, Squarespace and Hubspot
  • Knowledge of UI/UX prototyping tools – Adobe XD, Figma, Zeplin
  • Art direction and familiarity with current trends
  • Digital and traditional illustration skills
  • Ability to create and follow brand and style guides
  • Mid-weight photography and photoediting skills
  • Understanding of copyright law and restrictions
  • Excellent problem-solving skills

Experience

Security Blue Team (2022-present) full-time
Digital designer

  • comprehensive design efforts throughout the entire design, development, and marketing life cycle of SBT’s current and upcoming platforms
  • UI/UX design of websites and web applications – planning, creating low- and high-fidelity mockups, prototypes, designing and maintaining component libraries, carrying out frequent UI/UX design and technical reviews and providing detailed written reports based on feedback for the frontend and backend developers
  • branding and style guides for SBT’s current and in-development products
  • art direction both in-house and in collaboration with outside partners/agencies
  • creating various marketing materials for both digital and offline use – pdfs, presentations, merchandise, social media graphics
  • creating illustrations and promotional materials for SBT’s new courses

Growthlabs Agency (2016-2022) contractor
Graphic Designer

  • designed and prepared online and print materials for a variety of clients, such as webdesign, mock-ups, advertisements (PPC and display ad campaigns), illustrations, infographics, branding, brand manuals and interactive PDFs
  • UI/UX design of websites and mobile applications, creating wireframes and workflows, usability testing
  • designed and buildt WordPress sites

Snyk (2018-2022) contractor
Graphic Designer

  • designed Snyk’s digital and printed developer reports, marketing assets and infographics

Illustrator (2011-2022) freelance

  • created illustrations in a variety of styles both digitally and traditionally, for private and commercial clients
  • worked with an array of high-profile commercial clients such as LucasFilm, Cartoon Network, Hasbro, Nickelodeon and Marvel

Shutterstock (2016-2020) contractor
Illustration reviewer

  • carried out quality and compliance assurance (technical standards, trademark exceptions, fraud detection, copyright and release requirements) for Shutterstock’s illustration department

Education

University of Edinburgh (2011-2015)
MA (Hons) Japanese and Linguistics

Tsukuba University (2013-2014)
Exchange student; Japanese and Traditional Painting

Interests

  • languages (I speak 6!)
  • knitting
  • video games
  • traveling
  • tabletop roleplaying
  • cats